CAPT BOARD MEETING
January 20, 2018
PASSENGER RAIL ADVOCACY GROUP
FOR NORTH CAROLINA (“Group”)
ACTION ITEMS FOR
CONSIDERATION
-OnTrackNC
(suggestive
of economic development)
-GobyRailNC or GoByRail-NC
-Trains-NC
-PassengerTrainsNC
-PTFNC =
“Passenger Trains For North Carolina”
? Other
suggestions ?
Draft list of potential board
members (taking into account: expertise, representation, level of
interest, commitment, etc.)
AND
SUBSEQUENTLY
Call and hold meeting of board
of directors to adopt bye-laws and discuss financing,
administration, operations, action plan for 2018-19, etc.
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Yellow shaded months
are those in which CAPT board meets
PASSENGER RAIL ADVOCACY FOR
THE CAROLINAS
RECOMMENDATIONS
TO CAPT
BOARD OF DIRECTORS
Committee
Members Harry
Clapp Jim Fierson Leon DeBaer Arthur Petersen David
Robinson
A.
INTRODUCTION
All
committee members have received Exhibit
A (Compilation of Other States’ Advocacy Activities)
and Exhibit
B (Initial Thoughts)
and have commented to differing degrees.
Exhibit
B was divided into ten
sections: 1. Expectations –
mission? 2.
The North Carolina Situation –
current passenger rail activities 3.
The South Carolina Situation –
current passenger rail activities 4.
What’s the Geographical Focus? –
individual states, or both combined, or regional? 5.
Organization –
non-profit, membership, grants, corporate support? 6.
The Common Thread –
paid staff vs. volunteers 7.
The Mindset –
nostalgia vs. real transportation alternative 8.
The Business Case –
must be business-driven 9.
How to Help the States - 10. Where Do We Go From Here? –
the next step?
Members’
Comments
The
committee members’ comments to Exhibits A and B ranged from
general to very specific. Sections 1, 4, 5, 9 and 10 generated the
most comments. Here is a brief summary to start with. Each one will
be addressed in more detail later in the document.
In
Section 1, everyone insisted that there should be a very clear
mission statement for the advocacy group (whatever it might
eventually look like.)
In
Section 4, however, there was division between those who preferred a
combined state (NC + SC) organization and those who thought that each
state (NC, SC) should have individual organizations.
In
Section 5, there was general agreement that the organization should
be non-profit, but division on whether it should be run just by
volunteers or by a small paid staff (probably because a funding
method had not been postulated.)
In
Section 9, there was general agreement that the organization should
help the states’ individual passenger rail programs in addition
to being an advocacy group.
Finally,
in commenting to Section 10, decisive action was supported by all
committee members. Everyone thought we should actively proceed to
further develop the concept and get “something” operating
soon (being fully operational by January 1, 2019 is a realistic
target date.)
Based
on the above comments, let’s now consider each topic and its
decision-making importance. In some cases there are obvious
recommendations; in other cases, more thought needs to be given.
B.
CONSIDERATIONS
Consideration
1: One Organization or Two?
Before
creating an advocacy organization and worrying about other issues, we
must answer the above question.
Because
NC and SC currently have different levels of Amtrak service and are
at quite different stages of state passenger rail development, it is
going to be extremely difficult for one organization to adequately
serve both states. Also, we want individuals and businesses in South
Carolina to feel that they belong to an organization that focuses on
South Carolina’s opportunities (i.e., an “ownership”
issue) not North Carolina’s. And vice versa for individuals in
North Carolina.
For
example, the NCDOT Rail Division is highly likely to financially
support some activities of a North Carolina organization, but not one
that also caters to South Carolina. The reverse applies also. This
is not a question of enmity between the states, it is merely a
practical matter. This does not mean that the two organizations would
not work together to address some mutually beneficial issues. In
fact, a cooperative association of the two could eventually include a
similar organization from Georgia. At the beginning (to save money),
one staff person could direct both organizations, while individual
organization policy would be set by each organization’s board
of directors.)
It
is therefore recommended that two advocacy groups be established –
one for NC and one for SC – each with a board of directors
composed of individuals and business representatives from the
respective states.
Consideration
2: What Should Be the Organizational Structure?
Everyone
thought that a non-profit organization should be the model. But
before recommending that model and moving on, we need to know more
about the IRS position on lobbying which could be a crucial activity.
“In
general, no organization may qualify for section 501(c)(3) status if
a substantial part of its activities is attempting to influence
legislation (commonly known as lobbying).
A 501(c)(3) organization may engage in some lobbying, but too much
lobbying activity risks loss of tax-exempt status.
“Legislation
includes action by Congress, any state legislature, any local
council, or similar governing body, with respect to acts, bills,
resolutions, or similar items (such as legislative confirmation of
appointive office), or by the public in referendum, ballot
initiative, constitutional amendment, or similar procedure. It
does not include actions by executive, judicial, or administrative
bodies.
“An
organization will be regarded as attempting to influence legislation
if it contacts, or urges the public to contact, members or employees
of a legislative body for the purpose of proposing, supporting, or
opposing legislation, or if the organization advocates the adoption
or rejection of legislation.
“Organizations
may, however, involve themselves in issues of public policy without
the activity being considered as lobbying. For example,
organizations may conduct educational meetings, prepare and
distribute educational materials, or otherwise consider public policy
issues in an educational manner without jeopardizing their tax-exempt
status.”
(https://www.irs.gov/charities-non-profits/lobbying)
So,
what role do we want an advocacy organization to play in either
state? Is education enough, or do we want to influence law-makers
and other decision-makers?
Recommendation
2: It is doubtful
whether educational activities alone will produce enough advocacy, so
to be most effective we should not automatically go the “501(c)(3)”
route. Let’s get advice from a tax attorney before making a
final decision.
Consideration
3. How Should the Organization Be Run?
Regardless
of the outcome of Consideration 2, the leadership, direction and
management issues must also be addressed.
Volunteer-run
organizations cannot keep up with the day-to-day operations of an
advocacy group. Despite the best of intentions to perform or conduct
necessary activities, volunteers still have private lives, family
commitments, go on vacations. It is hard to hold volunteers
accountable because you know they are using their own time without
compensation.
However,
volunteers can still be and always will be an important part of an
advocacy group. But the direction should be given to a
business-oriented board of directors, and a paid manager/director.
How
we pay a director will be covered later. The important point is that
when you pay someone to manage an organization, you are entitled to
expect results and hold him/her accountable for getting the job done.
Consideration
4. What should be the Composition of the Board of Directors?
Supporting
current passenger rail services and expanding into new communities
must be a business decision for all parties involved. Therefore,
board members should, if at all possible, represent a wide variety of
private business interests, such as banks, commercial and residential
real estate, insurance, retail, and manufacturing. Government
agencies and other private businesses will start listening to them.
Business
support for passenger rail will mean more than speaking on behalf of
current passengers. Potential future passengers (whether college
students, millennials or seniors) do not care what train riding was
like 50 years ago and few have any interest in what locomotive is
pulling the coaches. Instead they want to know if passenger rail
services will meet their time, comfort and convenience needs today.
How
many airline passengers are “plane-fans?” Few. In fact,
not many airline passengers are even “airline-fans” any
more.
How
many NCDOT Piedmont train riders are “rail-fans?” Again,
few. The Piedmont Service’s success is a result of
individuals’ ability to conveniently travel between Charlotte
and Raleigh (and other city pairs) in comfort (not driving I-85.)
The
point is that passenger rail proposals must be economic development
driven, because community leaders want an answer to this question:
“What
will be the economic impact to our community of having a train
station with Amtrak service?”
We
have to be able to answer this. A board of directors with current
business experience will be in a position to do this.
Consideration
5. Economic Benefits
Here
are some examples to consider:
a.
North Carolina
Charlotte,
Greensboro, Durham
and Raleigh
hold a large number of public events (such as music, art, sporting)
during the year, as well as being the locations of museums and other
static attractions. A largely untapped source of event attendance
right now is visitors from other “Carolinian”
and “Piedmont”
-served communities. As NCDOT Piedmont Service expands, more one-day
out-and-back train trips can be made. And more (admittedly slight)
economic benefits will result from visitor spending.
Salisbury
benefits economically from the proximity of the NC Transportation in
Spencer.
Kannapolis
benefits from the across-the-street proximity of the North Carolina
Research Campus and the David H. Murdock Research Institute.
High
Point attracts some of
the Furniture Market attendees in April and October, as well as
transfers to Winston-Salem, but there is little other economic
benefit to the city.
For
the rest of the stations, it appears the benefits are mainly to
residents: Gastonia
(middle of the night flag stop for the “Crescent”),
Burlington, Cary, Selma and Rocky Mount. Wilson may benefit a little
as a focus of Amtrak
Thruway bus service
from Wilmington and New Bern (and points in between.) Fayetteville is
also for convenience of residents and military.
b.
South Carolina
The
“Crescent”
(Spartanburg,
Greenville
and Clemson)
appears to only be beneficial to a few residents; the same goes for
the “Silver Star”
(Camden,
Columbia
and Denmark).
The evening and night times for NB and SB of the “Silver
Meteor”
(Yemassee,
Charleston,
Kingstree
and Florence)
are not conducive to economic benefits. The “Palmetto”
(Dillon,
Florence,
Kingstree,
Charleston
and Yemassee)
may bring some economic benefit to Charleston
from northern visitors but it won’t be measurable, and is
certainly not promoted by convention and visitor bureaus.
Trying
to sell other SC communities on “economic benefits” will
be hard, however, because there are so few quantifiable benefits
right now.
c.
Overall Appeal “Writing
off” certain communities (whether NC or SC) since the benefits
only appear to accrue to residents may not be completely fair, since
certain individuals and families might relocate to a community
because it has passenger train service which they want to use.
Daytime
frequent service is more likely to be an incentive for in-migration
than is one-train-daily and middle-of-the-night service. Maybe the
economic development should be looked at from a regional standpoint.
How easily can someone live in one community and conduct business in
another community along the rail line. The “Piedmont”
trains provides this opportunity in NC, but regrettably there is no
equivalent passenger train service in SC.
Consideration
6. Help to the States
The
future of passenger rail services in both North Carolina and South
Carolina can benefit greatly by the existence of an advocacy group in
each state, but it is evident that the role of such an organization
in South Carolina needs to be different from the one in North
Carolina. We should nevertheless engage the assistance of
stakeholders from each state (off the record, if necessary) to find
out how an advocacy group could help. This activity should be one of
the first undertaken (and by CAPT), even before being close to the
establishment of advocacy groups with boards of directors and paid
staff.
What
is learned from the states will be invaluable in determining the full
scope of an advocacy organization’s potential role and overall
mission.
Consideration
7: Funding of Staff
Before
a decision is made to hire a director of operations, private funding
(from business supporters) must be obtained. I am intentionally
jumping to “private funding” because no government agency
is likely to go out on a limb for a brand new organization (however
bright the future might be.) This statement also applies to
philanthropic foundations.
This
is where CAPT enters as an important player at the very beginning.
CAPT should identify substantial businesses (e.g., banks, insurance
companies, law firms, engineering and technology firms, retail
businesses, chambers of commerce, convention and visitors’
bureaus) in communities in existing rail corridors with passenger
services. CAPT should also try to estimate the operation budget
requirements of the advocacy group as a preliminary talking point.
Then
the CAPT president and one or two board members should methodically
approach these businesses for the initial purpose of soliciting
ideas, working from a carefully crafted “script” that
discusses economic benefits of passenger rail service. The message
must be consistent, or else confusion will result. Future passenger
rail corridor opportunities should not be mentioned at this point;
the focus should remain on economic development potential in existing
corridors.
Throughout
this exploratory process, individuals will surface who might be
potential candidates for a seat on the board of directors. These
individuals may initially be also willing to serve on a 4- or
5-member task force including CAPT’s president or delegate)
with the purpose of creating the advocacy group.
Issues
for the task force to address include:
Mission
Type
of Organization
Board
of Directors
Staff
Budget
C.
RECOMMENDATIONS
This
purpose of this document is to give to the Carolinas Association for
Passenger Trains (CAPT) Board of Directors a proposal of how to move
forward with a passenger rail advocacy group for North Carolina and
South Carolina. Because so many of the issues and considerations are
intertwined, there has been some unavoidable repetition. However,
several recommendations can be made for immediate action.
Recommendation
1
Agree
that North Carolina and South Carolina need their own passenger rail
advocacy groups.
Recommendation
2
Grant
the CAPT president the authority to name one individual from North
Carolina and one from South Carolina to be the initial “state
leaders” of the two efforts to create the advocacy groups.
Recommendation
3
The
CAPT president (or a delegate) and the two state leaders, acting as
an Exploratory Task Force (ETF) should arrange to meet with one or
more representative of their state departments of transportation to
solicit ideas. Reports of these meetings should be made at the next
available CAPT Board of Directors meeting.
Recommendation
4
The
ETF should make a list of potential supporters from the business
community in their respective states, jointly develop a “script,”
and arrange a series of meetings (say, over a two-month period) to
solicit ideas and create a level of awareness. By making these
preliminary lists available to the CAPT membership, individual
members can assist by reviewing the list and identifying any friends
employed in these businesses who are potential contacts.
Recommendation
5
At
the conclusion of the initial meetings with businesses, the ETF
should report the results back to the CAPT Board of Directors for
their information (either at a meeting or by email.) Depending on the
level of interest demonstrated by the business community in each
state, a decision should be made by the CAPT Board of Directors as to
future actions by the ETF.
Summary
Admittedly,
the above five recommendations do not result in the formation of the
advocacy groups, but they do establish a foundation for doing so.
Hopefully, they will also produce a level of confidence in proceeding
with the two groups, as well as identifying a core group of
individuals who can provide necessary technical expertise and/or
services and products.
For
example, an accounting/tax firm might be willing to provide free
services to establish the non-profit (or whatever) corporation; a law
firm might be willing to develop pro
bono all the necessary
legal documents; a commercial developer might offer free office space
for a limited time; an engineering firm might offer the use of a
conference room whenever needed (as available); a technology firm
might offer free Internet service; and a communications company may
offer free phones. The opportunities for donated services and
products are as endless as the imagination.
The
donation of services and products by the business community will be
of significant financial help to the advocacy groups during their
formation and in their early days. Ultimately, a stable revenue flow
must be developed through annual sponsor contributions or membership
fees that will support paid staff and expenses. Paying too much
attention to the ongoing budget needs in these early days will not be
productive, but the ETF should be listening to their business
contacts during the interviews for indications of willingness to
provide ongoing financial aid.
It
is hoped that this document will be received favorably by the CAPT
Board of Directors and that the recommendations will be approved.
David
Robinson August 30, 2017
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